Privacy Policy

1. Introduction

At Add To Cart AI we are committed to protecting your privacy and ensuring the security of your information. This Privacy Policy is designed to help you understand how we collect, use, share, and safeguard your information when you use our e-commerce tools and services.

Purpose of the Policy

This Privacy Policy outlines our practices concerning the collection, use, and sharing of your personal information. It also explains your rights regarding your data and how you can exercise those rights.

Scope of Application

This policy applies to all users of Add To Cart AI services, including but not limited to our website, e-commerce tools, and any related applications or services we provide.

2. Information We Collect

To provide you with our services, we collect various types of information. This includes:

Account Information

Personal details you provide when creating an account, such as your name and email address.
Login credentials and authentication data.

Store Product Data

We collect and store the following information about products in your e-commerce store:

Product title
Price (at the time of snapshot)
Availability status (yes/no)
Main product image

Please note:

We make a copy of your store’s products onto our database to provide our services efficiently.
We may update this information each time a product is modified in your store.
We do NOT maintain a history of changes for each product (e.g., we don’t store historical price data).

Usage Data

Information about how you interact with our services, including features you use and time spent on the platform.
Device information, such as IP address, browser type, and operating system.

3. How We Use Your Information

We use the collected information for the following purposes:

Providing and Improving Our Services

To operate, maintain, and improve our e-commerce tools and services.
To personalize your experience and provide tailored recommendations.
To communicate with you about your account, our services, and respond to your inquiries.

Product Synchronization and Updates

To maintain an up-to-date copy of your store’s product information in our database.
To ensure the accuracy of product data displayed through our services.
To facilitate features such as product search and recommendations.

Analytics and Service Optimization

To analyze usage patterns and trends to improve our services.
To detect and prevent fraud, abuse, and security incidents.

By using our services, you consent to the collection and use of your information as described in this Privacy Policy. We are committed to using your data responsibly and solely for the purpose of providing and improving our services to you.

4. Data Storage and Retention

At Add To Cart AI, we are committed to storing and retaining your data responsibly. Here’s how we handle your information:

Storage of Product Data

We create and maintain a copy of your store’s product data in our secure database.
This includes product titles, prices, availability status, and main product images.

Update Frequency

Product information is updated in real-time or near-real-time whenever changes occur in your store.
This ensures that our services always reflect the most current state of your products.

Non-retention of Historical Data

We do not maintain a historical record of product changes.
For example, we do not store a history of price changes or past availability statuses.
Only the most recent data for each product is retained in our system.

Data Retention Period

We retain your account information and current product data for as long as you maintain an active account with us.
If you choose to terminate your account, we will delete or anonymize your personal information within a reasonable timeframe, unless required by law to retain it.

Add To Cart AI respects your privacy and is committed to protecting your personal information. However, there are certain circumstances under which we may share your data:

Third-party Service Providers

We work with trusted third-party service providers to facilitate various aspects of our service. These providers may have access to your personal information only to perform specific tasks on our behalf and are obligated not to disclose or use it for any other purpose. Our key third-party service providers include:

Google (Firebase Auth)
- Used for user authentication and account management.
- May have access to your email address and authentication status.
Microsoft Clarity
- Used for website analytics and user experience improvement.
- May collect anonymized usage data and interaction patterns.
Posthog
- Used for product analytics and feature optimization.
- May collect anonymized usage data and user behavior information.

Legal Requirements

We may disclose your personal information if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).

Business Transfers

If Add To Cart AI is involved in a merger, acquisition, or asset sale, your personal information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our website of any change in ownership or uses of your personal information.

6. Your Rights and Choices

At Add To Cart AI, we believe in giving you control over your personal information. You have the following rights regarding your data:

Access to Your Information

You have the right to request access to the personal information we hold about you.
You can review and update certain parts of your information directly within your account settings.

Correction and Deletion Requests

If you believe that any information we hold about you is inaccurate, you have the right to request correction.
You may request deletion of your personal information, subject to any legal obligations we may have to retain certain data.

Data Portability

You have the right to receive a copy of your personal information in a structured, commonly used, and machine-readable format.

Where we rely on your consent to process your personal data, you have the right to withdraw that consent at any time.

Opting Out

You can opt-out of certain data collection and use, such as analytics or marketing communications, through your account settings or by contacting us directly.

To exercise any of these rights, please contact us using the information provided in the “Contact Us” section of this policy. We will respond to your request within a reasonable timeframe and in accordance with applicable data protection laws.

Add To Cart AI is committed to protecting the privacy of not only our direct clients (store owners) but also the end users who interact with our widget on our clients’ e-commerce stores.

Data Collection from End Users

When end users interact with our widget on a client’s store, we may collect certain data to provide and improve our services.
This data may include:
- Search queries
- Interaction data (e.g., clicks, viewing time)
- Device information (e.g., browser type, IP address)

Use of End User Data

We use this data primarily to:
- Provide relevant search results
- Improve the functionality and performance of our widget
- Generate aggregated analytics for our clients (store owners)

We do not sell or share individual end user data with third parties.
Aggregated, anonymized data may be shared with our clients to provide insights about widget usage and performance.
End user data is retained only for as long as necessary to provide our services and comply with legal obligations.

End User Rights

While we do not directly collect personally identifiable information from end users, we respect their privacy rights.
End users concerned about their data should contact the store owner directly, as they are the primary data controller.

Cookies and Tracking

Our widget may use cookies or similar technologies to enhance the user experience and provide functionality.
End users can manage cookie preferences through their browser settings.

8. Data Security

At Add To Cart AI, we take the security of your personal information seriously. We implement and maintain appropriate technical and organizational measures to protect your data against unauthorized or unlawful processing and against accidental loss, destruction, or damage.

Security Measures

Encryption: We use industry-standard encryption protocols to protect data transmission between your device and our servers.
Access Controls: We restrict access to personal information to employees, contractors, and agents who need to know that information in order to process it for us. They are subject to strict contractual confidentiality obligations.
Regular Security Audits: We conduct regular assessments of our data collection, storage, and processing practices, including physical security measures, to guard against unauthorized access to systems.
Secure Data Storage: Your data is stored on secure servers that are protected by firewalls and other advanced security systems.

Data Breach Notification

In the event of a data breach that affects your personal information, we will notify you and the relevant authorities as required by applicable law.

9. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

Notification of Updates

We will let you know via email and/or a prominent notice on our website, prior to the change becoming effective.
We will update the “effective date” at the top of this Privacy Policy.

Review of Changes

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

10. Contact Us

If you have any questions about this Privacy Policy, or if you would like to exercise any of your data protection rights, please don’t hesitate to contact us.

Contact Information

Email: [email protected]

By using our service, you hereby consent to our Privacy Policy and agree to its terms.

Acknowledgment

You acknowledge that you have read this Policy and agree to all its terms and conditions. By accessing and using the Add To Cart AI platform and services, you agree to be bound by this Policy. If you do not agree to abide by the terms of this Policy, you are not authorized to access or use our services.

By using a website that incorporates our Add To Cart AI widget, end users implicitly consent to the data collection and use practices outlined in this policy.
Store owners (our direct clients) are responsible for obtaining any necessary consents from their customers for the use of our widget on their platform.

Effective Date: September 1, 2024

Add To Cart AI